Where do you stand with Millennials?
Contrary to what you may think, Millennials are motivated by much the same as anybody else. Their views on home ownership often mirror those of their parents or grandparents.
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Marketing
Anatomy of the Perfect eNewsletter
An eNewsletter is an effective and personal way to send out useful information. It builds credibility, trust and establishes you as an expert in your area.
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Personal Marketing Meets Property Marketing
Personal Marketing is building one’s personal brand—the process of keeping in touch and building relationships as a foundation for future business.
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eCards: Nurture relationships without being a pest
Email can be among the most effective marketing channels available to real estate companies and their agents. It’s 40 times more effective at actually acquiring new customers than Facebook and Twitter combined.
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Real estate is all about relationships
Ensure that your clients and prospects are thinking good thoughts by establishing a solid, ongoing relationship with them.
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